The Indian shopping mood has not vanished. It has simply become cautious, calculator-in-hand cautious. And large appliances may feel that shift first. You can almost see it happening in electronics stores already. Someone walks in planning to buy a new AC, checks the price tag twice, asks about EMI options, opens three comparison apps, then quietly says, “We’ll think about it and come back.” Sometimes they do. Sometimes the old AC survives another season out of pure family negotiation. Fresh market commentary this week suggests consumer sentiment may turn more selective as inflation worries and elevated fuel prices linger. Analysts quoted by Economic Times said uncertainty and cost pressure could affect spending on consumer durables and discretionary purchases. Why large appliances get postponed first People rarely stop spending entirely during uncertain periods. They simply reshuffle priorities. Groceries continue. School fees continue. Internet bills continue because modern civilisation would collapse emotionally ...
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