Generative AI is here to prepare a personalized itinerary for unique travel experience.
Come summer season and everyone will be planning for a long getaway to escape from the scorching sunlight. Either we have to take help of travel agencies or need to do a lot of hardwork to find proper accomodation at cheap rates.
Now, Google has introduced a set of remarkable AI-powered tools to revolutionize travel experience. Google, through its Search Generative Experience (SGE), will allow tourists to design customized itineraries. This will empower tourists to mention their desires and choose the locations. Google will also provide other attractions, accomodation details, best dining spots and so on.
In this article, we will elucidate how the future tourism industry will look like with incorporation of artificial intelligence.
Leveraging an enormous dataset from different sources, such as images, reviews, and user contributions, the Google AI will offer well-rounded travel itinerary. These lists will focus on most popular, trending, as well as undiscovered dining eateries in specific regions. Such innovations in AI-assisted travel itinerary will enrich the tour planning process as well as improve advertising endeavors. Additionally, Google is set to improve its Maps service by incorporating ‘expert and community-curated lists’.
Nelson Boyce, managing director of travel at Google said: “Seamless integration across so many different platforms can help in planning complex activities, like a family trip. You can now ask Bard to grab the dates that work for everyone from Gmail, look up real-time flight and hotel information, see directions to the airport from Google Maps, and even watch YouTube videos of things to do there — all within one conversation.”
The travellers will get numerous benefits with the new tool.
With insightful data, tourists will receive much needed information like trending destinations, most loved foods, and so on. With improved price comparison tool and notifications, travellers will be benefitted at any part of the world. Generally, we need to search about accommodation, journey, and activities in different platforms for getting some discounts. Now, google is planning to streamline the whole process so that people can get the benefits in one platform.
Google’s AI travel feature may outshine globally famous traditional travel planners by offering customised itineraries as well as direct bookings. Is it going to threat traditional travel planners?
Some experts believe that Google’s innovation may reduce the demand for online travel agencies. Users will look after Google as their primary resource for any travel-related planning requirements.
Now, travel agencies need to adapt to the updated needs. With advanced advertising Strategies, they can also reach to a broader customer base.
Kim Bennett, the chief executive officer of travel agency AtlasGuru, in support if implementing AI, mentioned: “You create a one-of-kind itinerary in seconds that’s tailored to your specific interests, and it leverages our crowdsourced itineraries to power the AI-generated itineraries, even providing links to these related itineraries. This automation gives travelers the speed and magic-like personalization of generative AI, with the human touch that instills confidence in users that their trip will be amazing.”
With such a vast range of information, customers have the opportunity to take a wise decision about travel planning. So, google is definitely going to revolutionize tourism and hospitality industry in a massive way in coming days.
