Google is here to revolutionize your online shopping experience with incorporation of artificial intelligence.
Summer 2024 is set to arrive very soon. It's time to say goodbye to your warm clothes and embrace light dresses.
Are you a person who likes to buy dresses through online mode, yet sometimes get unsatisfied due to the differences between what you saw and what you received?
Many people also prefer to go to any shopping mall and try dress before buying it. To help both, Google is planning to streamline the process. Reportedly, Google is planning to incorporate generative AI for product search along with virtual try-on technology.
Google, already an e-commerce driver, is currently pushing online shopping in a new direction through Gemini and AI. In this article, we will discuss how customers are going to experience a complete new thing with recent tools.
Google, with artificial intelligence is set to provide advanced Search Generative Experience (SGE). This will help customers to type a simple query like “colorful athletic shoes” and Google will show you series of possibilities through AI image generator. After selecting “Generate images” option, you’ll explore a vast range of AI-created options.
Ideally, this new feature will understand your idea by providing range of options helping you to narrow down your preference.
Do you like to experiment your clothes and shoes? Here is the new feature of ‘Style Recommendations’. This will provide more personalized results.
If the customer is not happy with personalized results, Google will offer options to view and rate more items. Moreover, a customer’s preference will be stored to recommend later. For instance, if you search polo shirts, you will first get your previous preferences and interactions with the items.
Generally, we have the trial option when buying clothes from shopping malls. On online mode, that option is not available, which sometimes lead to customer dissatisfaction.
How it would be if you are able to see yourself in a dress before buying?
Google is currently working on AI image generation tool for personalized shopping. This feature is available for US-based customers, as of now. Soon, this will be available for global users soon.
Through Search Generative Experience (SGE) within Search Labs, customers will be easily generate images. For example, a buyer is searching “colorful summer dress,” he/she needs to simply tap on “Generate images” to get photorealistic options based on your preferences. Whatever you like, buy it!
Google’s VP/GM Consumer Shopping, Sean Scott said: “People shop on Google more than a billion times a day. And thanks to the Shopping Graph, they see billions of products in their results that are constantly being refreshed. In fact, every hour, more than 2 billion listings are updated with the latest information, including pricing, in-stock availability and shipping details. No two shoppers are alike, which is why we’re designing the shopping experience on Google so it’s tailored to you.”
Apart from shopping, Google is also revolutionizing travel experience. Now, Google SGE with incorporation of AI will be providing personalized itineraries. So, Google is here to assist you in every possible way with modern technologies.
That sense of entering into summer needs to be incorporated in your dress. The perfect summer outfit seems to be a feeling than a trend. So, start your summer shopping with Google AI’s advanced tools.
